Instagram’s popularity has been increasing on daily basis. It has around 1 billion active users. In the last 5 years or so, Instagram has been a major business and marketing source. Not even just that, many influencers and social media celebrities are earning through Instagram which is a huge deal. Gaining audience and followers on Instagram is a little hard these days due to the tricky algorithm especially for new users.

Some users try to gain followers through 3rd party sources which in turn make their account shadow-banned and they even lose the reach of real followers. In this article, we shall tell you what to do for getting followers on Instagram and what to avoid.

increase followers on instagram

1.            Don’t use any 3rd party apps

Many people try to use 3rd party apps to see who is unfollowing them, blocking them or stalking them, and so on. Never do this because it can limit your reach and would leave your account shadowbanned.

2.            Don’t use inorganic likes and followers

Many people try to buy followers and like through 3rd part applications. This might increase your followers or likes but in long term, these activities do not work. They would limit your account’s reach and it would be difficult to gain an actual audience and to increase followers on instagram.

3.            Upload your content

Plagiarism is a huge concern on every social media platform. Even using copy-right music can also lead you to a limited reach. Make sure to use your own content either its pictures, videos, or caption. You can mention the accounts you took inspiration from. Also, try using music that does not have a copyright strike on Instagram.

4.            Be regular in uploading content

Try to be regular in posting content. Some users unfollow the accounts that are not posting anything for long because they consider that the account’s user has stopped using Instagram. Likewise, people tend to follow the accounts that are regular in their posting. Posting regularly like 1 or 2 posts daily can increase followers on Instagram.

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5.            Upload at right time

Manage your posting time. Through insights check when is the time your followers are most active on Instagram. Try to upload on the time when the users are most active for better reach, likes, and followers. Also, posting at the almost same time daily keeping in view the activity ratio can help increase followers on Instagram.

6.            Active on stories

Try to be as much active on stories as possible. Use questions and other story stickers so that your audience can interact with you. People love following accounts that are active on stories and share their day and random bits on Instagram stories.

7.            Use reels

Reels are still a new thing on Instagram. Reels have more reach than any other content on Instagram and that is because the audience mostly likes watching short videos. People get triple reach on their reels as compared to their actual followers. Prefer uploading reels so that you can gain more followers.

8.            Use igtv

Igtv is cool and many people while watching those get carried away and people get pretty good reach through igtv. Don’t upload too many but try uploading a few in a month and see how it goes for you. It surely helps in reaching out to a wide audience on Instagram.

9.            Reply to comments

You should reply to all the comments under your posts. In this way, you can secure a follower and your audience would love this real ongoing interaction where they can participate more.

10.          Engage with other users

Try to engage with other users. Follow, like, compliment, reply to them or simply just create a friendly connection. Trust me this helps. Kindness comes back so try it out.

11.          Collab

Collaborating with other users increases your followers on Instagram as well. When you would collab with other users you would get reach to their audience as well which will result in more connections and exposure. You can collab through any possible way even while coming live with them for an hour or so.

12.          Don’t exceed the activity limit

Some people try to get followers by following a lot of people through hopes of follow back or by liking a lot of posts of 1 account or by commenting or by sending DMs a lot. This is mostly done by new users which results in a limited reach by Instagram. Don’t do this. This can ruin your whole account. Check the limited activity criteria of Instagram and don’t exceed that. Don’t follow people to unfollow later. Connect a lot, like and do whatever you want but within the activity limit set by Instagram or your account could get shadow-banned.

13.          Share your account on other social media apps

You can also increase followers on Instagram by sharing your account on other social media apps, like sharing it on WhatsApp statuses, Facebook or Facebook groups, LinkedIn, Tiktok, Twitter, or simply anywhere. In this as well apply the limited rule. Don’t share too much that your friends or social media connections get annoyed by it and you lose your reach from those apps as well. 

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Hey, Noor here. Just a passionate student sharing bits of her life, currently studying to become a languages interpreter from NUML. Passionate about words, writings, and languages regarding trends, technology, social media, food, and simply anything from everything.


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